Tobias Bader

Tobias Bader is a filmmaker and visual storyteller specialising in bike and outdoor content. He came to me with an outdated website that no longer reflected the quality and direction of his work. The goal was to create a bold and contemporary digital presence with a raw, cinematic and slightly industrial feel. The new website was designed to showcase his projects more impressively and position him more clearly within the outdoor and action-sports space.  

Operating range

Analysis and Research / Creative direction / User Experience design / UX writing / UI design / Website development

Main goals

1. Redesigning an outdated website into a more distinctive, modern and visually compelling portfolio experience.
2. Creating a digital art direction that reflects the brand’s cinematic, edgy and industrial-inspired feel.
3. Presenting selected video projects in a more immersive and high-impact way to better communicate the quality of Tobias’ work.
4. Structuring the website to clearly communicate the full range of services, including creative development, video production, post production and photography.  
5. Designing and developing a custom portfolio website that strengthens Tobias’ positioning within the bike and outdoor industry.

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